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One Million Balls

November 7, 2013 By Shermaine Leave a Comment

The Kerry Hotel in Shanghai gets a special mention as they’re one of my Clients, and I was rather excited when I saw this popping up on various sites around the place.

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How does one not get happy looking at this?

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As part of their “Pink October” campaign which aims to raise awareness of breast cancer prevention, they filled a 25x13m ball pit with a million pink and green calls. They managed to break the Guinness World Record for creating the Largest Ball Pit, and also managed to bring together 300 recovering cancer patients from the Shanghai Cancer Recovery Club for an awesome day out.

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With all the hand-written wishes the balls were carrying, Kerry Hotel’s GM Peter Clarke described the pool as being filled with “one million wishes”.

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via Luxury Launches

Filed Under: Community Tagged With: ball pit, client, fun, Guinness Book of Records, hotel, Kerry Hotel, PR, Shanghai

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