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Childhood Attachments

March 20, 2014 By Shermaine Leave a Comment

Have a childhood toy that you loved to bits? Well, apparently you are not alone. In his book 'Much Loved', Mark Nixon went around and documented stuffed animals that have been treasured and lost, used and occasionally abused, but never forgotten. The idea of snapping these photos on his Nikon began after noticing his son’s devotion to his stuffed Peter Rabbit. “I was struck by … the way he . . .

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Filed Under: Community, Interesting Finds, Photography Tagged With: affection, childhood memories, emotional attachment, love, Mark Nixon, obsession, stories, stuffed animals, tales, toy

The Real Toy Story

March 9, 2014 By Shermaine 4 Comments

"Made in China" - words that we're all too familiar with. Most of the time, the only reason that detracts us from purchase after seeing that label is worrying about the poor quality, and that our shiny new purchase will fall apart after three uses. Perhaps there is another (much better) reason to consider... Hong Kong-based photographer Michael Wolf's photo series “The Real Toy Story” is a photo . . .

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Filed Under: Community, Photography Tagged With: behind-the-scenes, child labour, China, Christmas, factory workers, insight, manufacturing, Michael Wolf, The Real Toy Story, toys

Quench Some Thirst

February 25, 2014 By Shermaine Leave a Comment

Came across it the UNICEF Tap Project yesterday and thought it was really cool so just wanted to share… I know that everyone's most probably addicted to your phones and all things tech, but perhaps you can step away for a couple of minutes for a good cause - for every 10 minutes that a person does not touch their phone, UNICEF's partners will donate one day of water to children in need. You'll . . .

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Filed Under: Community, Marketing Tagged With: charity, children, do your part, donate, Droga5, Giorgio Armani Fragrances, help, love this campaign, MediaVest, mobiles, phone addiction, social media, UNICEF, water

One Million Balls

November 7, 2013 By Shermaine Leave a Comment

The Kerry Hotel in Shanghai gets a special mention as they're one of my Clients, and I was rather excited when I saw this popping up on various sites around the place. How does one not get happy looking at this? As part of their "Pink October" campaign which aims to raise awareness of breast cancer prevention, they filled a 25x13m ball pit with a million pink and green calls. They managed to . . .

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Filed Under: Community Tagged With: ball pit, client, fun, Guinness Book of Records, hotel, Kerry Hotel, PR, Shanghai

Simplicity

September 10, 2013 By Shermaine 1 Comment

Just the other day, I walked past a little boy running next to his mother holding up a butterfly net and having the time of his life. I then look at the young child with an iPad in one hand and a Coke in another and is crying for more, and it makes me start to wonder when we all began to stop valuing the smaller, simpler things in life. When our eyes were not glued to our smartphones but instead . . .

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Filed Under: Community, Photography Tagged With: black & white, childhood, creativity, iPad, moments, refugees, simple, story, Sudan, Syria, UN

ABSOLUT’ly Open Canvas

June 27, 2013 By Shermaine Leave a Comment

ABSOLUT does not just create awesome ads: It also creates awesome campaigns. “Transform Today” happened in Williamsburg last weekend, turning an entire block of North 6th Street into an interactive display of some of New York's finest creative talent. Freshly painted white facades were reworked, grafitti artists gave live demonstrations in alleyways, and there was a display of storefront . . .

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Filed Under: Art, Community, Design, Events, Marketing, Photography Tagged With: ABSOLUT, advertising, alcohol, artists, branding, campaign, colours, creative, designers, drinks, graffiti, installations, street art, talent, Williamsburg

Happy Street Day

May 8, 2013 By Shermaine 2 Comments

Everyone wants to make a difference, everyone wants to do good. I believe it is part of human nature, some may argue otherwise. They might point out those that do things just to to make themselves feel better, just to attempt to right some wrongs, just to show others that they have made a positive contribution. There are however, the ones that want to do good because they believe in making the . . .

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Filed Under: Community, Life, Random Tagged With: balloons, colour, happiness, inspirational, one day at a time, post-its, smile, sunshine

Little Ones

April 2, 2013 By Shermaine Leave a Comment

Was asked to organise my agency's first art exhibition, with all proceeds going to a children's charity of my choice. Two of my favourite things - what more can I ask for. Hyped! Came across this during my search of an orphanage to sponsor. Truth. via Half The Sky . . .

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Filed Under: Community, Life Tagged With: charity, children, event, love, orphanage, work

Overload

December 11, 2012 By Shermaine Leave a Comment

TOTEMS. A photo series by France-based photographer, Alain Dalorme, that captures the massive loads that Chinese porters carry. It's a sight that I see here on a regular basis, and am still amazed by every time I do. Tyres, boxes, plastic tubes, chairs, flowers, whatever you want - they'll just tie it up with some rope and cycle away. I am honestly amazed by their strength and . . .

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Filed Under: Community, Photography Tagged With: amazing, bicycle, China, transport

Worldly Possessions

December 3, 2012 By Shermaine 1 Comment

There's something about this series of photos that is strangely touching... For nearly a decade, Chinese photographer Hang Qingjun went around rural China and asked families to empty all their belongings in front of their house to pose with a picture of everything they owned. Nearly all of them agreed. With this, he embarked on a photo project named Jiadang (Family Stuff). "They realized what I . . .

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Filed Under: Community, Photography Tagged With: China, poor, rural, society

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About Flyghte


A website dedicated to spreading happiness - one handwritten card at a time. An inspiration to create more, live more, learn more. Welcome to our world.

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It all starts from a blank canvas. From there, I create something new each week. A place to experiment. To draw, paint, cut, paste, collage, write, tear, sketch, create... the possibilities are endless.

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